The Horror Follow-Up <em>Influencers</em> Will Give Competing Digital Thrillers a Bad Case of FOMO

“This whole affair reeks like a bad made-for-TV,” states a cynical podcaster midway through the chilling follow-up Influencers. In the moment, his tone is dismissive in a calculated way of a guest whose outlandish story he once said he trusted. But his assessment of the events on screen isn’t wrong. On its face, two streaming movies about a woman who insinuates herself into the worlds of social media stars before killing them feels like a modern-day version of a lurid yet network-approved weekly TV movie. The wild thing regarding Influencers is just how superior it is than plenty of the competition, irrespective of screen size. It’s the kind of suspense film that should give its peers a bad case of FOMO.

Revisiting the First Film and Setting the Stage

2022’s Influencer tracks the enigmatic CW (Cassandra Naud) while she quietly chooses traveling alone influencer targets, lures them to their deaths, and covers up those deaths (for a time) by taking control of their socials. The film leaves off (spoiler ahead) with CW stranded on a deserted island off the coast of Thailand, after her most recent mark, Madison (Emily Tennant), turns the tables against her.

This provides 2025's Influencers some early mystery, when returning filmmaker the director resumes with CW happily living with her girlfriend Diane (Lisa Delamar) in Paris. During a trip to celebrate the couple’s one-year anniversary, UK-based influencer Charlotte (Georgina Campbell) draws CW's attention and anger.

CW remarks to her partner that a person ought to attempt leaving a phone-addicted online personality in a place with no technology to see if they can survive. Is this an origin-story prequel? Was CW radicalized by seeing the preferential treatment given to a single clout-chaser?

Evolving Viewpoints and Global Pursuits

The story’s perspective changes multiple times, eventually clarifying those introductory moments' place in the timeline. The story revisits Madison, now exonerated for carrying out CW’s crimes, but still faces doubt regarding her version of what happened, which includes the murder of Madison’s boyfriend. We also follow Jacob (Jonathan Whitesell), living in Bali and trying to boost his profile as half of a conservative-influencer power couple with Ariana (Veronica Long), though his chosen platform involves masculine-focused livestreams, as opposed to the curated images that typically capture CW's interest.

The actor continues to be terrifically magnetic in the part, which seems especially tailor-made for her talents. (She even created CW's eye-catching outfits.) Although the follow-up's screentime balance leans heavily into CW — the original seemed more balanced between her and Madison — it still functions as a story of rival investigators, with both women both use fake accounts, social media surveillance, and a seemingly limitless travel fund to pursue and/or escape each other. Then again, perhaps the vast resources aren't needed. Influencers have a knack for gaining access to posh places without paying much, an ability that CW echoes with her more overt scamming.

Resourceful Production and Visual Wanderlust

The creative team for Influencers seem similarly ingenious in locating stunning locations to visit, though they were presumably less nefarious about it. Most of the film seems to be shot on location, providing it an authentic gravity that lingers even when many scenes consist of a handful of actors of people looking at computer or phone screens.

It follows the same logic which allowed the James Bond movies appear so persistently lavish for decades: Indeed, explosive action and visual effects can show off large spending, however simply offering a kind of visual tour for the audience also feels inherently cinematic. It’s also especially fitting for a narrative so rooted in the coexisting superficial glamour and try-hard grind of creating jealousy-worthy online content.

All of the characters in Bali, similar to those staying in Thailand in the original, seem to have entry to impossibly chic modern bungalows; there are movies concerning beach rescuers which don't feature this much aerial pool video. The characters have to convincingly inhabit these luxurious, far-flung locations to highlight the uncomfortable paradox of how often everyone — even the woman wreaking vengeance upon the online stars' self-centered phoniness — nonetheless spends plenty of time in the glow of their devices.

Nuanced Portrayals and Digital-Age Suspense

At the same time, Harder hasn’t authored a rant against the vacuousness of online fame. While it can be satisfying to watch CW manipulate different internet celebrities, and a sense reminiscent of Hitchcock of identification lets us to wish she evades capture, Harder is somewhat understanding of the key influencer figures. In the first movie, he keyed into the loneliness Madison experienced while on supposedly dream getaways. In this film, Harder seems to trust that just observing Jacob in action will reveal that he’s peddling false masculinity to other gullible men; he resists turning into a caricature the character. He even gives Jacob a degree of respect by showing his genuine loyalty to his partner; he is two-faced, yet Ariana is a collaborator in his hypocrisy, not someone exploited of it.

The flip side of Harder’s even-keeled presentation is that it may occasionally seem as if he is acknowledging bits of contemporary digital culture without deeply exploring them. This is especially true of the way he introduces artificial intelligence into the plot, a fascinating turn that lacks the psychological edge it deserves. The retitled sequel for the film could offer fans of the first movie expectations of a larger-scale escalation, and the film ultimately delivers that, with an appropriately wild final act. However, initially, it’s more like a polished Alfred Hitchcock movie than a frenzied, technology-obsessed De Palma-style shocker. Influencers’ heavy use of actual places may also be what prevents it from coming across like pure nightmare fuel. Our society might be saturated with content-churning influencers, online fraud, and exploitative travel, but reality itself is still here, for now.

Craig Watson
Craig Watson

A seasoned travel writer and luxury lifestyle expert with over a decade of experience exploring opulent destinations and curating elite experiences.

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